Work Smarter Automatically

Defaults_BannerAre we in control of our own decisions? That’s the question posed by behavioral psychologist Dan Ariely, and his research yields some very surprising results. I won’t go into all the details, but instead I’ll jump right to the heart of it and give you some practical examples. Continue reading

Share Your Calendar and Save Your Time

CalendarBannerWhen I get an email from a potential client it usually sounds like this, “I need a photographer… Are you available? What are your rates?”

My rates are somewhat of a moving target, so I’ll cover that in a different post. My schedule, however, that’s easy. Here’s why: Continue reading

Seven Tips for Hiring an Admin Assistant


Being a photographer is a lot of fun, but there are parts of it (like scheduling, job estimates, invoicing, etc.) that drive me crazy. Fortunately there are people in the world who actually enjoy doing those things. Instead of pinching every penny and trying to do everything myself I finally hired an admin assistant, and I’ve never been more successful and productive in my business. Here’s a look at my story and what I learned in the process. Continue reading